About Us — Model B Entertainment

Model B Entertainment

MODEL B
A CREATIVE PARTNERSHIPS COMPANY
_

Model B can help to identify opportunities, craft brand integrations, execute and negotiate deals and deliver actionable plans to expand your brand.

Specializations include:

Strategic Partnerships
Talent Procurement
Sponsorship and Branded Integration
Brand Extension
Business Development
Treatment and Pitch Development for Original Programming
Content Production Including TV, Digital Print, and Social Content
Media and Branding Strategy
Event Sponsorship
Website Development and Creative Direction
Advertising Creative Direction and Production /Advertising Strategy/Materials
Publicity
Experiential and Live Events

ABOUT BARI MEDGAUS

Prior to starting Model B Entertainment, Bari Medgaus was the VP of Development and Partnerships and Producer for Fashion Rocks, where she was responsible for development and talent procurement for current and new original programming across multiple media platforms including broadcast, digital and social. She managed the strategic division including ideation, execution and management of all talent partnerships, relationships and their participation in all broadcast entities. Major projects included bringing back the 2-hour broadcast special Fashion Rocks to CBS with legendary producer Don Mischer. The show featured A-list talent including host Ryan Seacrest, Usher, Jennifer Lopez, Duran Duran, KISS and more. Bari was previously the Executive Director of Entertainment and Partnerships for GQ, where she created a new content talent division across their media properties including print and digital, launching groundbreaking advertorial campaigns which brought together brands such as HP, Nautica, and smartwater with talent including Ashton Kutcher, Timbaland, Adam Levine and more.

Bari Medgaus

ABOUT DEREK BOUCHER

Derek Boucher holds more than 15 years of professional marketing experience with a focus on brand development and culture shaping. Derek injects innovation and creativity in a digital world while engaging consumers and driving business results. His skill set in marketing, web development, digital design and business strategy fall across various industries including fashion & apparel, music, hospitality, experiential event production and more.